For many reasons, this is one of my favorite projects i did so far. It s the Music CD of Tania Saleh's new album "Wehde". I m a big fan of Tania's music; when i discovered her first album, i kept looping the songs specially "habibi khelsoo l dafater" that i adore. Now, here i am designing her new album.
Thanks Tania for the opportunity and for believing in me :)
The Design process of the CD was not that easy. When we started brainstorming, Tania, William Choukeir and me, we wanted to create an experience throughout the CD, a journey where you discover a hidden world. William designed this brilliant package that brings a music CD out of its borders.
This unfolding act leads to a panoramic format. It s perfect for the Wehde scene on the corniche of Beirut where all the lebanese citizens from different backgrounds are gathered.
Tania and Maria Ghazzaoui went to the corniche and took many pictures as a reference for the coming steps.
I used some of the photos, distorted them and later added some illustrations to create the characters like the yanaseeb guy.
Aalia is my favorite character in the CD and it started from this sketch and later i added some newspaper texture and some colors.
All the other illustrations in the CD started with pencil drawings and edited later digitally. i photographed as well a lot of papers as a base for the illustrations.
The cover and back cover, was based on a photo for Tania Saleh by the amaziiiing photographer Tanya Traboulsi. The styling goes to Petra Abou Sleiman, a pretty lady with a great sense of "zo2". I did some color correction for the photos so they fit the CD atmosphere and added some pencil drawings and paper cuts on top.
Here is a preview of most of the album. But this is not to be compared with the feeling of the printed CD. so GO BUY IT ! :D
Tania Saleh's CD is available in all Virgin Megastores and in case you don't find it, just wait few days and you ll get it coz the CD is being sold like crazy and it s now # 2 best selling after Feiruz :)