i worked on this project with Leo Burnett agency for Tanmia summer nuggets campaign. we did 3 Tvcs and a looot of illustrations for the trucks, store identity and other gadgets. the challenge was to create the character first, "Djeje" sett l setteit, bent 3alam wbi7ebbouwa l kell, and to be able to animate Djeje for Tvcs so i did the illustrations using kind of cutout technique with a bit of collage and animated it with the lovely Ashley-Phebe Choukeir using Adobe after effects. txxxxxx to Tania, Wissam, Nayla, Areej, Posto ..... bakbak :)
TVC 1
TVC 2
TVC 3
Djeje mfakkra 7ala farache
Djeje mfakkra 7ala samke
Djeje mfakkra 7ala marse
